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Klever Korner

Welcome to your go-to-haven for all things beauty - explore the latest make-up trends, join our unboxing adventures, and access skincare secrets and insider tips from our beauty experts. Whether you're a beauty enthusiast or make-up novice, our blog is curated to empower you on your journey.
Unveiling 7 Latest Makeup Trends for 2023
Beauty guidesUnveiling 7 Latest Makeup Trends for 2024Whether you're a fan of the app or not, there's no debate that TikTok revolutionizes makeup and the trends we follow. From a celebrity's favorite blush to a new influencer-inspired lip combo, #BeautyTok is always there to give you much-needed inspo for your next look. In 2024, makeup trends are anything but boring, as we've worn and created great looks for everyone—regardless of skin tone or hair type. Here are the seven latest makeup trends if you love platinum blonde brows or dewy, iridescent skin. 2024 Makeup Trends 1. Dewy skin makeup look2. Bold blush look3. Bleached brows4. Bold lip5. Metallic and shimmery eye makeup6. Grunge glam7. Faux freckles 1. Dewy Skin Makeup Look With a dewy skin look, your skin looks radiant, youthful, and hydrated without looking greasy. And with this year's focus on minimalist and glowy skin, it's no surprise that the look is trendy. To achieve a dewy skin look, moisturize with hydrating skincare-like serums and toners as your base. Then, use light-handed layers of makeup products such as luminous foundations, liquid highlighters, and cream blushes for a hydrated, natural look. 2. Bold Blush Look In 2024's makeup trends, blush has no hiding place on your cheeks. A bold rouge is easy to achieve, but you need to understand your blush placement and the appropriate shade for your skin tone. Pink blushes work great on light skin tones, while peach and berry-toned shades are great for medium to deeply colored skin. It also helps to choose the right formula, like a liquid blush for high coverage or a cream one for a natural finish. » Looking for a perfect blush brush? Check out our guide on makeup brushes 3. Bleached Brows Thanks to TikTok, we've been bleaching our brows all year round. And we won't stop anytime soon. From editorials to runways, bleached brows are blond-toned with a stark contrast—especially on darker skin tones. While you should bleach your eyebrows by a professional at a salon with some cream bleach, you can also get the look with concealer or a white eyeshadow base. The results are always hauntingly ethereal and chic. 4. Bold Lip Fall is the time for our coziest sweaters and bold lip looks. This trend stands out, with combinations like dramatic red lips against bare skin or purple cherry cola contrasted with dewy plain eyelids. 5. Metallic and Shimmery Eye Makeup From gold and silver to glittery copper and emerald, metallic and shimmery eye makeup is 2024's hottest eye makeup trend. To achieve the look, you can try several products like liquid eyeshadow, powdery pigments, and even iridescent liners. To make metallics and shimmers stand out, apply a black eyeshadow base or concealer to your eyelid before applying your shadows. 6. Grunge Glam We never outgrew our goth phase; we just made it more fashionable. Grunge glam is a mix of edgy makeup and glamorous statement looks. Think Morticia Addams in Wednesday—smoky eye, smudged eyeliner, a bold lip, and a flawlessly done skin base. Creating a dark eyeshadow look is also critical to nailing grunge glam, so note what shadows work best for your eye color, bold lip, and the rest of your edgy grunge look. 7. Faux Freckles 2024's hottest trends encourage minimalist, skin-like makeup. Faux freckles imitate the look of natural sun-kissed freckles. You can get this look by tattooing the freckles, using a pen, or dipping the round ends of a bobby pin into brow pomade and stamping onto your cheeks. Some people also use liquid liners and brow pencils, but we recommend finishing this with some setting powder to reduce the luster and make it more realistic. 2024's Makeup Palette: A Canvas of Infinite Trends Whether trying a bold lip in a color you've never done before or adding some faux freckles to your cheeks, makeup trends guide your journey to better makeup and self-expression. Know what else is there to guide you? A monthly subscription to Klever Beauty Box. Get up to 8 full-size makeup products every month worth over $100 for just $28 and experiment with these trends to your heart's content.
a woman in a towel is looking at her reflection in a mirror
Beauty guidesPower of Primer: What Does Primer Makeup Actually Do?Makeup primer is often considered an unnecessary step in a makeup routine, but it actually impacts the application and longevity of your makeup. Silica, a common primer ingredient, helps to control shine, prevent creasing, and fill pores. But this cream can do much more. A National Library of Science study found that certain primers can even correct sun damage and its manifestations, such as fine lines and wrinkles. Primers gained an important role in skincare and makeup in recent years. Whether you're a makeup novice or a pro, you can benefit your overall look and enhance your beauty routine by using them. What Is Makeup Primer, and What Does It Do? So, what does a primer do for makeup? Primer simplifies applying makeup products by smoothing your skin. It creates a light, tacky surface so the product sticks and shields your skin from pollutants like smoke. Depending on skin concerns and the foundation finish you want to achieve, the results of applying primer can vary. But today, there are many makeup primers even doubling as skincare. It's clear that its use cases have drastically expanded, so choosing the product can get confusing. » Discover ways to apply and blend foundation Types of Makeup Primers A primer can drastically change how makeup sits on the skin and its longevity, so you must choose the right one for your skin type. If you have large pores and oily skin, you should opt for a mattifying primer with blurring properties. It can prevent skin oiliness, so your foundation lasts longer and doesn't move.For hyperpigmentation, a color-correcting primer can prevent redness from showing through your foundation because it gives you an even tone. You can even choose a tinted primer.With dry skin, the foundation sticks mostly to dry patches. A hydrating primer with illuminating properties can change the look and longevity of your foundation. How to choose the right primer for you?1. Choose a primer for your skin type to get the desired makeup results. 2. Pair the primer with the formulation of your foundation. For example, use a water-based one with a foundation of the same type.Not all primers are in cream or gel form; some can be a spray or a stick—the right one depends on your application preference and desired results. What Is the Purpose of Makeup Primer? The purpose of makeup primer is to improve makeup application and double as skincare, as makeup sits and wears well on skin that's consistently cared for. Primers can do one or multiple of the following things: Fill in large pores, lines, and wrinklesSmooth the surface of your skinTreat skin concernsIncrease the longevity of your makeupReduce shineColor correctMoisturizeAdd luminosity to your skin When to use makeup primer?If you're wondering when to use primer in your makeup, apply it after your skincare routine but before your makeup. I wouldn't use a silicone-based primer daily, as it can prevent your skin from absorbing moisture. Instead, choose a water-based or oil-based one for everyday use. How to Use Makeup Primer: A Step-By-Step Guide Here is how to apply makeup primer: Step #1Do your skincare routine as usual; once your moisturizer and SPF dry, choose your primer of the day. Step #2Apply a small amount to the back of your hand if using a gel, cream, or spray-on primer. Step #3 Work the primer onto your skin using your fingers or a foundation brush. For spray-on products, you can also use a sponge. Step #4 Wait a minute for the primer to settle, and apply your makeup as usual. Is Makeup Primer Necessary? Primers aren't a luxury step in your makeup routine, given the range available on the market. It has noticeable and proven benefits. If you want to look glowy without makeup, an illuminating primer. You can also use a moisturizing primer for an additional layer of hydration. » Find out how to choose the perfect makeup brush Embrace the Primer Revolution for Your Best Makeup Yet Primers quickly became a staple for everyone, and for good reason. They increase the longevity of your makeup and help your foundation lay on your skin flawlessly. Some also protect and treat skin concerns. They're a product that's simple to incorporate into your routine, and its benefits are quickly noticeable.
A table topped with beauty box products.
Beauty guides5 Best Beauty Subscription Boxes: Unveiling the Must-Have PicksThe beauty industry is swiftly evolving, impacting how we discover and purchase beauty products. Beauty subscription boxes have gained popularity recently. Beyond convenience, the boxes act as educational tools, introducing you to sustainable products and practices you might not encounter otherwise. While affordability contributes to the appeal of beauty box subscription services, there are other essential factors. Sustainability, product variety, and company values now play a more substantial role in consumer decision-making. So, let's explore the ideal beauty subscription boxes that excite and align with your values. Our Top 5 Picks for the Best Beauty Subscription Boxes Best Overall Beauty Subscription Box: Klever Beauty Box Best Value Beauty Subscription box: Boxycharm Beauty Box Best Personalized Beauty Subscription Box: Ipsy Beauty Box Best Ethical Beauty Subscription Box: Kinder Beauty Box Best Luxury Beauty Subscription Box: Allure Beauty Box 1. Best Overall Beauty Subscription Box Main features and products: Foundation, eyeshadow palettes, lipsticks, mascaras, shampoos, conditionersHow do subscribers receive their boxes: Eight full-size beauty products monthlyPrice: From $28/month Jumping into beauty subscription boxes can seem overwhelming, but the Klever Beauty Box is a remarkable revelation. It consistently ranks among the top makeup beauty subscription boxes for good reason, as the blend of indie and fresh brands is nothing short of pure gold. The brand often features special deals for newcomers, so If you're hunting for the best monthly beauty subscription boxes that don't break the bank, Klever should be on your radar. ProsCruelty-free and veganWide selection of productsGreat value for moneyGood customer serviceConsDoesn't ship outside the US 2. Best Value Beauty Subscription Main features and products: Eyeshadow palettes, lipsticks, mascaras, cleansers, toners, serums, shampoos, conditionersHow do subscribers receive their boxes: Five full-size beauty products monthlyPrice: From $28/month With its renowned and trendy monthly beauty selections, BoxyCharm has garnered a dedicated following. The delightful mix of affordability and high-end brands ensures that every box feels like a curated treat—just for you. Its flexibility truly enhances the experience, as the BoxyLuxe upgrade delivers eight full-sized products every quarter for just $58. The Glambag subscription is also full of sample-sized products, which can be ideal if you're looking for a gift. ProsYou can earn free items through the points systemFull-size productsFrequent monthly giveawaysConsThere's a waitlistSome beauty products repeat 3. Best Personalized Beauty Subscription Box Main features and products: Cleansers, toners, serums, moisturizers, shampoos, conditioners, styling productsHow do subscribers receive their boxes: A range of sample-sized products monthlyPrice: From $13/month Boxycharm's merger with Ipsy introduced a noticeable blend of the two companies' branding. But that's not what makes it stand out. The meticulous "Beauty Quiz" doesn't just skim the surface but delves into details about your skin tone, hair type, and specific skin concerns. Each subscription comes with a uniquely designed makeup bag every month. Plus, you can add products to your box if you fancy a bit more. ProsMost affordable option on the listCustomizable boxesFull-sized productsConsSmall product sizesSome products repeat » Check out the best ways to apply foundation without a brush 4. Best Ethical Beauty Subscription Box Main features and products: Body washes, lotions, scrubs, shower gels, concealers, bronzers, blushes, highlightersHow do subscribers receive their boxes: Mix of five full-size and deluxe sample-size beauty productsPrice: From $26/month Kinder doesn't offer yet another beauty subscription but a statement for sustainable beauty with eco-friendly packaging and vegan and cruelty-free products. Every box you get is also a small step towards a better world, as the company even donates to animal welfare charities. It was refreshing to dive into an array of eco-friendly brands, each bringing something different. While I wanted more makeup goodies, I received a lineup of haircare and skincare items in one of the boxes. Thankfully, I could easily skip a box or pause my subscription. ProsSustainable packagingMost products are natural and organicCruelty-free productsConsLimited selection of brandsMost expensive option on this list » Learn how to choose eyeshadow for every eye color 5. Best Luxury Beauty Subscription Box Main features and products: Bronzers, blushes, highlighters, makeup brushes, styling products, hair masks, hair accessoriesHow do subscribers receive their boxes: Mix of six deluxe sample and full-size productsPrice: From $25/month Dipping into the Allure Beauty Box every month feels like getting a masterclass in luxury and high-end brands without the hefty price tag. I don't like only trying out popular products but discovering gems that might have slipped under my radar, and Allure delivered on this. The box often includes exclusive offers and occasional limited edition selections, making it perfect if you, like me, relish in the world of upscale beauty. ProsWide variety of productsMix of established and indie brandsHigh-quality productsConsYou can't pick the productsSlower customer service response Making Sense of the Beauty Box Buzz Diving into the details, it's clear why the answer to the question, "What is the best beauty subscription box?" is clearly—the Klever Beauty Box. I admit that Boxycharm's quarterly upgrade to eight full-sized items is enticing, but it also comes at a steeper price. Ipsy offers personalized selections, yet it might limit your exploration into new indie brands. Additionally, the Kinder Beauty Box—with its vegan and cruelty-free commitment—aligns perfectly with Klever, but it can cost you more for fewer items.
A BoxyCharm beauty box.
Beauty guides4 BoxyCharm Alternatives: Find Your Perfect Beauty Box MatchAs a consumer, you should look for brands that fit your lifestyle and preferences. This is the case for any purchase, including beauty subscription plans. Boxycharm beauty boxes are a convenient and affordable way of testing new skincare, haircare, and makeup products. Customers regularly receive trending products based on the preferences they highlighted in the "Beauty Quiz." But if you want to explore beauty subscription boxes that rival Boxycharm, our alternatives will provide you with vegan, sustainable, and cruelty-free products that cater to your beauty needs. 4 Alternatives to BoxyCharm Beauty Box Best Overall Beauty Subscription Box: Klever Beauty Box Best Beauty Subscription Box for Product Personalization: Ipsy Beauty Box Best Beauty Subscription Box for Environmental Friendliness: Kinder Beauty Box Best Beauty Subscription Box for Luxury Products: Allure Beauty Box 1. Best Overall Beauty Subscription Box Subscription plans: one-, six-, and twelve-month plansPrice: From $28/month Klever Beauty Box is sustainable, meaning you only get cruelty-free and vegan beauty products. Your surprise comes in a cardboard box, and your beauty products are paper-wrapped. Each box is unique and includes up-and-coming beauty brands, which makes Klever Beauty Box the best overall beauty subscription service. ProsEach box is uniqueIncludes a mixture of makeup and beauty productsCruelty-free and veganGreat value for the priceConsDoesn't ship outside the US 2. Best Beauty Subscription Box for Product Personalization Subscription plans: MonthlyPrice: From $13/month Ipsy offers mystery boxes which include trending beauty products from popular brands. You can personalize your order to suit your preferences by doing a "Beauty Quiz," with questions about your skin tone, eye color, and shopping preferences. Plus, you can add more products to your shipment. ProsYou can track your orderEach box is personalizedBudget-friendlyConsYou may receive duplicates of products you already ownCustomer service can be slow » Find out what primer makeup actually does 3. Best Beauty Subscription Box for Environmental Friendliness Subscription plans: One-, three-, six-, and twelve-month plansPrice: From 27$/month Kinder offers a curated selection of non-toxic, vegan, and cruelty-free products every month. Each box—thoughtfully packed with sustainable materials—includes a mix of five full-size and sample-size deluxe beauty items. The brand also excludes common toxins like parabens, which can lead to allergic reactions. ProsVariety of high-quality productsSustainable packagingFrequent discounts for subscribersConsSynthetic lashes may deformeMagnetic anchors are easily lost » Check out the latest makeup trends 4. Best Beauty Subscription Box for Luxury Products Subscription plans: MonthlyPrice: From 25$ With Allure, you receive up to seven high-end beauty products monthly. I enjoyed the deluxe products, though I couldn't tell if they were effective on my skin as I ran out quickly because of the sample-size packaging. ProsLuxurious high-end productsShipping cost included in monthly membership feeValue-for-money ConsBoxes aren't customizableOnly half of the products are full-size Finding Your Perfect Beauty Subscription While other subscriptions like BoxyCharm provide high-end products, clean beauty, and customizability Klever Beauty Box is the clear winner. You get more value for money, product variety, quantity, and sustainability. So, if you're seeking a beauty box that's more than skin-deep, look no further.
A woman holding a beauty box over her face.
Beauty guides4 Ipsy Alternatives: Discovering New Beauty Box FavoritesWe always love trying out new beauty products, and beauty subscription boxes are one of the best ways to indulge. According to a Statista survey, 40% of consumers are interested in subscribing to at least one of them. If you're a first-time subscriber, the Ipsy Glam Bag is a good starting point. The monthly package features five sample-sized hair, makeup, and nail care products—a $70 worth of products for just $13 and a makeup bag. But there are several other options besides Ipsy’s Glam Bag, some more affordable, others more suited to your needs. 4 Alternatives to Ipsy Glam Bag 1. Best Overall Beauty Subscription Box: Klever Beauty Box2. Best Beauty Box for Personalization: BoxyCharm Beauty Box 3. Best Beauty Box for Experimentation: Macy's Beauty Box 4. Best Beauty Box for Trendy Products: GLOSSYBOX 1. Best Overall Beauty Subscription Box: Klever Beauty Box Subscription plans: One month, six months, and a yearly planPrice: From $29/month The Klever Beauty Box offers eight full-size makeup products from small, indie, and large-scale brands worth over $100. You get a rewarding experience every month, as each box contains a mix of skincare, makeup, and haircare products from a variety of new and established brands. ProsFull-size products onlyVariety of productsFlexible cancellation and paymentsStocks vegan productsConsDoesn't ship outside the US 2. Best for Product Personalization: BoxyCharm Beauty Box Subscription plans: MonthlyPrice: From $28/month If you’re not one for the surprises, BoxyCharm has got you covered. You can personalize your boxes through a comprehensive quiz you fill out on the website. From how often you’d like toners and serums to your skin type and hair color. You can also choose additional items you'd like to add. ProsCustomizable boxesEasy upgrade to a quarterly planFull-size products worth $200 includedConsQuiz takes a while to completeDoesn't offer as many products as Klever » Find out if beauty subscription boxes are worth it 3. Best for Experimentation: Macy's Beauty Box Subscription plans: MonthlyPrice: From $15/month Macy's curated box offers five sample-sized products such as sheet masks, headbands, fragrances, and eyeshadow palettes. You also get a $5 coupon and an additional surprise item in your box when you subscribe. ProsIncludes high-end brandsCurated boxes that suit the seasonsFrequent discountsConsBoxes aren't customizableDoesn't ship outside the US » Check out the latest makeup trends you need to try out 4. Best for Trendy Products: GLOSSYBOX Subscription plans: MonthlyPrice: From $21/month Trends come and go, but that doesn't mean we shouldn't get to try them. GLOSSYBOX offers up-to-date beauty products like blush and lip oil at a fraction of the price. The box includes five samples from popular and quality brands like Chloe and Kaleido valued at about $60 for just $21. ProsIncludes trendy productsShips outside of the USWide range of brands to tryConsSample-sized products onlyBoxes aren't customizable Unboxing Beauty: A World of Makeup Subscription Boxes Beauty subscription boxes aren't only cost-effective ways to experiment with various products. They can also be a great form of retail therapy for sad days. And no matter what you’re in the market for, whether it's a skincare-filled box or a box full of luxury treats, there’s a beauty box out there for your retail pleasure.
A woman in a bathrobe applying makeup.
Beauty guidesPsychology of Beauty: Understanding Why Women Wear MakeupMakeup has always been a powerful tool for women to express themselves and enhance their beauty. It allows us to communicate different aspects of our personality, identity, and creativity. The reasons why women wear makeup are complex and varied, ranging from wanting to look more attractive and confident to fitting into societal norms. Some women wear makeup to hide blemishes or scars while others use it as a way to seduce and attract attention. Overall, makeup is a way for women to feel empowered and in control of their appearance. The Power of Makeup Application The application of makeup is a daily ritual that holds different meanings for different women. Camouflaging and Confidence Camouflaging with makeup means using it to hide things like scars or acne. It's not just about hiding these physical things but also about helping to feel better on the inside. How does makeup affect your confidence and self-esteem?The impact of makeup on a woman’s confidence, self-esteem, and overall sense of empowerment is profound. When women feel they look good, it inherently boosts their self-esteem and optimism. Seduction and Societal Acceptance Seduction, as a reason for wearing makeup, is tied to the desire to be perceived as more attractive and to boost confidence. Historically, makeup has been used to enhance natural beauty and make individuals more appealing. Some people believe that applying a rosy tint to the lips or cheeks can enhance one's attractiveness in certain situations. The Ritual of Self-Care: Nurturing Body and Soul Embracing beauty and self-care is a ritual, a dedicated time and practice that varies significantly among different women and societies. This ritual isn't only a process but a mindset toward beauty, involving the entire body. Engaging in self-care, whether through makeup application or skincare routines, is a holistic approach that reflects and influences how one feels throughout the day. » Get flawless coverage by mastering the art of blending foundation What Are the Benefits of Makeup The benefits of wearing makeup are diverse and can range from looking healthier and younger to feeling more confident and attractive. It's about enhancing natural beauty and sometimes protecting the skin. The consistent routine of applying makeup can lead to long-term benefits, such as better skin and a more youthful appearance, especially when combined with disciplined skincare. Expressing Creativity through Makeup The art of makeup allows you to express creativity and style through experimentation with different colors and textures of cosmetics that reflect your emotions. It enables you to visually communicate your personality and identity without verbal communication. From iconic figures like Marilyn Monroe, who is instantly associated with her signature red lipstick and eyeliner, to everyday people, makeup serves as a powerful tool for self-expression and identity. Cultural norms play a significant role in influencing a woman's choice to wear makeup. In certain cultures and societies, putting on makeup is considered a crucial aspect of femininity and is incorporated into daily routines. On the other hand, some cultures may not place much emphasis on makeup application and instead prioritize natural beauty or alternative forms of self-expression. » Discover how to choose the eyeshadow to enhance your eye color Advice for Makeup Beginners Here’s a simplified guide to help you navigate through the initial stages of makeup application: Start simple: Start with a few basic products, like a good moisturizer, foundation, bronzer, and lipstick that complements your skin tone. Master the application of bronzer and blush before expanding your makeup collection.Understand the basics: Familiarize yourself with basic makeup application techniques, such as blending and contouring.Tailor to your needs: Identify your skin type (oily, dry, combination) and choose products that cater to its specific needs. Quality over quantity: Invest in a few high-quality products that provide better application and longevity.Skin care is key: Ensure you have a good skincare routine in place, as healthy skin provides a better base for makeup. Always remove your makeup at the end of the day to maintain skin health.Experiment and have fun: Don’t be afraid to try out different products and colors to discover what works best for you. Embracing Beauty: A Reflection on Makeup and Self-Expression Makeup serves as a powerful tool that not only enhances physical appearance but also acts as a medium through which women can navigate their self-esteem, societal expectations, and self-expression. Klever Beauty Box offers a seamless beauty experience that complements your self-care rituals and makeup practices. Each monthly subscription box delivers 8 full-size makeup products, including brushes, sponges, and a variety of makeup. The thoughtful selections in each box enhance your beauty rituals and elevate your daily routines, allowing you to explore and indulge in your beauty while letting it shine through.
A group of makeup brushes sitting on top of a table
Beauty guides5 Best Ways to Apply & Blend Foundation, With or Without a BrushThe well-applied and blended foundation can make a striking change to your overall look. It not only conceals imperfections but also provides a smooth canvas for the rest of your makeup. The key to a flawless finish lies in the application technique and the tools you use. From brushes and sponges to your own fingertips, each applicator offers a different level of coverage and finish. According to the survey, 106.88 million women in the U.S. used foundation or concealer makeup in 2020? Yes, you read that right! This struggle is not uncommon, leading to spending countless minutes in front of the mirror, trying to get that seamless blend. Whether you're a makeup novice or a seasoned pro, these tips will help you achieve that flawless base you've always dreamed of. 1. Using a Makeup Brush for Precision When it comes to applying foundation, the tool you choose can significantly impact the final look. A foundation brush is a popular choice for its precision, control, and ability to evenly distribute products. However, it's worth noting that brushes can sometimes leave streaks if not used correctly and may absorb more product than sponges, leading to potential waste. Here's a step-by-step guide on how to apply foundation with a brush: Start with a clean, moisturized face and a primer if you use one.Choose the right brush for your foundation type. Dispense a few pumps of foundation onto the back of your hand or a mixing palette.Dip the brush into the foundation, picking up a small amount of product.Apply foundation in circular motions from the center to the outer areas of your face.Blend evenly, focusing on the edges of the face and eyes for a seamless finish.For a more airbrushed finish, you can go over your face lightly with a damp makeup sponge. Tips: Always clean your brush regularly to avoid bacteria buildup and uneven application. Also, use light pressure and build up coverage gradually to avoid a cakey look. 2. Creating a Natural Finish With a Makeup Sponge If you're aiming for a natural, skin-like finish, a makeup sponge is an excellent choice, renowned for its blending capabilities and versatility. The tapered end allows for easy access to the corners of your face, offering a seamless finish. However, be aware that sponges can absorb a significant amount of product, which may require multiple applications for those seeking full coverage. Effective sponge application techniques: Use the flat side of the sponge for larger areas and the pointed end for precision.Roll the sponge over your skin for an airbrushed finish.Build up coverage gradually, adding more products as needed. 3. Mastering Finger Application for a Natural Look If you find yourself without a brush or sponge, don't worry—your fingers can be an effective alternative for applying foundation. The warmth from your fingers not only helps to blend the foundation seamlessly into your skin but also provides a natural, soft finish. However, keep in mind that using your fingers can be more time-consuming as they cover less surface area compared to brushes and sponges. Here's how to apply foundation with your fingers: Start with a clean, moisturized face. Make sure your hands are also clean by washing them thoroughly.Dispense a small amount of foundation onto the back of your hand.Use the pads of your fingers to pick up the product.Dot the foundation around your face.Use your fingers to tap and blend the foundation into your skin, starting from the center and working your way outwards.Use a tapping motion rather than a rubbing motion to avoid streaksIf you find that you need more coverage, apply another layer and blend again. 4. Combining Techniques for Customized Coverage If you're torn between brushes, sponges, and fingers for applying foundation, why not use all three? Start with a buffing brush for the initial application, ensuring even coverage. Follow up with a damp sponge to press the product into your skin, eliminating any lines or streaks. Finally, use your fingers to touch up specific areas that may need extra coverage. The advantage of this method is that it offers the best of all worlds: the precision of a brush, the blending capabilities of a sponge, and the natural finish that comes from using your fingers. However, there are some setbacks to consider. Combining multiple techniques means you'll have more tools to clean, which can be time-consuming. Adapting Methods to Skin Type and Desired Look For dry skin: You might want to skip the brush and use a damp sponge and fingers for a more hydrating finish.For oily skin: A brush can offer better control over product placement, followed by a sponge to blend.For the full-coverage look: Start with a brush and finish with a sponge to ensure there are no visible lines or streaks. 5. Beginner-Friendly Liquid Foundation Application Starting your journey into the world of makeup can be both exciting and overwhelming, especially when it comes to applying liquid foundation. Liquid foundation is a versatile option that works well for most skin types. It is also easier to blend, although it can be messy to apply and may require a setting powder to last throughout the day. Tip: Always start with a clean, moisturized face. Applying a primer, especially on the oiliest parts of your face, can help your foundation adhere better and last longer Advice for perfecting your technique: Start with a small amount of product and build up coverage gradually. This allows you to control the level of coverage and prevents a cakey look.Blend in sections to avoid uneven application. This is especially important as you're still learning the ropes.Practice makes perfect. The more you practice, the quicker and more skilled you'll become at applying foundation. Mastering Foundation Application: Your Canvas, Your Art With numerous options for foundation application, the choice ultimately boils down to your personal preference and the finish you desire. As you embark on this journey to create a stunning makeup look that reflects your individual style, consider subscribing to Klever Beauty Box. This subscription box delivers 8 full-size makeup products to your doorstep every month, including a variety of makeup, brushes, and sponges. It's a fantastic way to experiment with different application methods and elevate your blending game.
A collection of makeup brushes and powders on a pink background.
Beauty guidesMakeup Brush 101: Understanding the Different Types and UsesWhether you're a makeup novice or a seasoned pro, the right set of makeup brushes can make all the difference in achieving a flawless finish. Believe it or not, using the appropriate brush for specific tasks can elevate your makeup game significantly. I remember starting my makeup journey with just a large bronzing brush and an eyeliner brush. Fast forward to today, and a basic set of quality brushes allows me to effortlessly create my signature look. In this article, we will be exploring which types of makeup brushes you should have in your vanity and how to use, store, and clean them. Understanding the Different Types of Makeup Brushes and Their Uses Navigating the world of makeup brushes can be overwhelming, especially with the variety of shapes, sizes, and materials available. But don't worry, the essentials can be broken down into three main categories: Face brushes Eye brushesLip brushes Face Brushes When it comes to face brushes, keep in mind the type of makeup products you use because some makeup brushes are multi-purpose: Foundation Brush (Kabuki or Buffing Brush): The brush has a flat-top design and dense bristles for smooth and even application of foundation, perfect for achieving full-coverage looks.Powder Brush (Tapered Face Brush): The brush has large, fluffy bristles that evenly distribute loose or pressed powder. It is versatile and can also apply blush or contour and set the under-eye area.Blush Brush (Angled Design): The angled design of the blush brush allows for precise blush and contour application, defining and sculpting cheekbones, making it a staple in any makeup brush set. Eye Makeup Brushes Some eye makeup brushes are are flat-shaped and come in various sizes, making them ideal for applying the base color on your eyelids. Depending on your technique, these brushes can also be used for blending. They are a must-have for anyone who loves playing with eyeshadow. Blending Brush: The soft and fluffy bristles of these eyeshadow brushes allow for a seamless blending experience. The quality and material of these brushes are crucial for optimal performance.Angled Liner Brush: To improve your eyeliner application, use small strokes and a light hand to build up the product gradually for a smooth line. Lip Brushes Lip brushes may resemble eye or concealer brushes, but they are designed with fine, tapered bristles specifically for the precise application of lipstick or lip gloss. These brushes are smaller and more efficient, making them ideal for detailed work on the lips. If you struggle with shaky hands, a lip brush is a must-have tool to achieve that perfect pout. How to Use Different Types of Makeup Brushes The order in which you apply makeup is a personal choice. I prefer to start with my eyes, but you can tailor this routine to fit your own preferences. With these steps, you'll be well on your way to mastering the art of makeup application. Starting with the Eyes Before diving into the rest of your makeup routine, it's essential to start with the eyes to set the stage for a stunning look. Here's how to master eye makeup using various brushes: Concealer Brush: Apply a thin layer of concealer to your eyelids as a base to make your eyeshadow pop.Flat Eyeshadow Brush: Apply eyeshadow to your eyelid. For a light wash of color, swipe it on; to intensify, pat the eyeshadow on.Blending Brush: Use this brush in a swiping motion to blend the edges of your eyeshadow. To deepen the look, apply a darker shade in the creases.Angled Liner Brush: Finish the eye look by applying liquid liner or dark eyeshadow along the lash line. You can also use this brush to fill in sparse brows with eyeshadow that matches your natural color. Moving on to the Face and Lips After perfecting your eye makeup, it's time to focus on achieving a flawless complexion and luscious lips. Here's your step-by-step guide to using face and lip brushes for a complete makeup look: Foundation Brush (Flat Top): Use this brush to evenly apply foundation all over your face. Its flat surface allows for an even distribution of products.Concealer Brush: Spot conceal areas on your face and under your eyes if needed.Powder Brush: Apply a light layer of face powder to set your makeup.Tapered Blush Brush: Add color to your cheeks, and if you're feeling adventurous, to your nose as well.Highlighter Brush: Apply a light amount of shimmery shadow or highlighter to the tops of your cheeks and brow bone for added dimension.Lip Brush: Outline your lips with this brush as a guide, and then fill them in with your lipstick. Caring for Your Makeup Brushes Proper care of your makeup brushes is crucial for both hygiene and longevity. Neglecting this aspect can lead to skin issues and a shorter lifespan for your brushes. How to Store Makeup Brushes: Brush Holders or Cups: Storing your brushes upright in holders or cups is more hygienic than keeping them in makeup bags.Avoid Damp Environments: Make sure to store your brushes in a dry, well-ventilated area to prevent any unpleasant odors or bacterial growth. Cleaning Makeup Brushes To ensure the longevity and hygiene of your makeup brushes, regular cleaning is a must—here's how to do it right. How to Clean Makeup Brushes Maintaining the cleanliness of your makeup brushes is not just a matter of extending their lifespan—it's also crucial for your skin's health. Here is what you need to know about cleaning: Frequency: Brushes used for liquid products should be cleaned every 2 days, while those used for powder makeup should be washed weekly.Cleansers: Use gentle brush cleansers or mild soap to clean your brushes.Technique: Wet the bristles, lather with cleanser, rinse thoroughly, and reshape the brush before letting it dry. What to Use to Clean Makeup Brushes Choosing the right cleaning solution for your makeup brushes is as important as the cleaning process itself. The right cleanser can effectively remove makeup residue, oils, and bacteria without damaging the bristles. In this section, we'll explore various options you can use to keep your brushes in tip-top shape. Commercial Solutions: These are formulated specifically for brush cleaning and are generally very effective.Gentle Shampoos or Baby Soaps: These are mild enough to clean without damaging the bristles. I personally stumbled upon this method and found baby shampoo to be quite effective.DIY Brush Cleansers: You can create a DIY cleanser by mixing olive oil with dish soap. Simply rub your brushes gently on the palm of your hand to massage the makeup off. Brushing Up Your Beauty Routine Understanding the different types of makeup brushes, their specific uses, and how to properly maintain them is crucial for anyone looking to enhance their beauty game. Remember, the art of makeup is not just about the products you use but also the tools you apply them with. If you're looking to expand your brush collection without breaking the bank, consider subscribing to the Klever Beauty Box. For just $29 a month, you'll receive 8 full-sized beauty products, including makeup brushes, all of which are vegan and cruelty-free.
A close-up of a group of blushes that differ in shade.
Beauty guidesFinding Your Perfect Blush Placement: 8 Tips for Every Face ShapeAdding a flush of color to the cheeks with blush can help warm the complexion by mimicking a healthy, vibrant glow or even sculpt the face by accentuating the cheekbones and other facial features. According to research, purchases of blush overall increased by 17% from 2020 to 2022, indicating a growing interest in this makeup essential. From the start of my makeup application journey, I could pick up techniques easily. Blush, on the other hand, was tough to get used to. Luckily, I learned that blush placement is never one-size-fits-all. In this article, I'll share tips on blush placement for different face shapes so you can master this important makeup technique. Blush Placement for Different Face Shapes Finding the most flattering blush placement can seem daunting, but it doesn't have to be. The secret is understanding how your face shape should guide your blush application. Blush does two main things: It adds much-needed color to your skin Enhances your natural features by giving you a radiant, healthy glow 1. Blush Placement for Round Faces The round face is characterized by a circular shape with full, soft cheeks and a less defined jawline and chin. While round faces have an inherent warmth and youthfulness, blush application is key to adding more structure and dimension. The goal is to slim the appearance of the cheeks while enhancing the eyes, cheekbones, and jaw. Steps for applying blush on round faces: Apply above the apples of your cheeksSweep in a diagonal line towards your templesUse a light hand and build up the color gradually 2. Blush Placement for Oval Faces An oval face shape is marked by its proportional width and length as well as a softly curved jawline. The objective when applying blush to an oval face is to accentuate this natural symmetry while adding a touch of width and contour for extra definition. By doing so, you can create a radiant and youthful appearance that highlights your face's innate harmony. Steps for creating a youthful appearance on an oval shape: Apply blush on the apples of your cheeksBlend slightly upwards towards the temples Tip: Choose blush shades that add a natural glow to your skin, such as soft pink, peaches, or corals. These colors contribute to a radiant and youthful appearance. 3. Blush Placement for Heart-Shaped Faces A heart-shaped face is characterized by a broad forehead and wide cheekbones that taper down to a petite, narrow chin. This shape creates a captivating yet sometimes uneven appearance, making strategic makeup application essential for balance. Steps to Soften a Prominent Forehead and Define the Chin: Apply blush on the lower apples of your cheeksUse a fluffy brush for blending and ensure there are no harsh lines Blend it slightly upwards towards the temples Apply a light touch of blush on the chin to give it a fuller appearance Choose a blush shade that complements the rest of the makeup This technique draws attention away from the forehead and adds balance to the lower part of the face. 4. Blush Placement for Square Faces A square face shape is characterized by its strong jawline, broad forehead, prominent cheeks, and straight hairline, all of which contribute to an angular and structured appearance. While this shape is naturally striking, the right blush placement can be a game-changer in softening those sharp angles and bringing balance to your face. By focusing on strategic areas, you can turn your square face into a more refined canvas that highlights your eyes and cheekbones. Steps for Applying Blush for Square Face: Apply blush to the apples of your cheeks for a softer lookBlend blush in a circular motion for softer featuresBlend blush upwards towards the hairline for a natural gradient and softer look After you've successfully softened angular features, consider these compatible makeup styles to further complement the softened edges: Natural Smokey Eye: A soft, natural smokey eye can add depth and dimension without adding harshness, making it a perfect complement to your softened features.Nude Lips: Opt for nude or soft pink lip shades that won't compete with your blush but will add to the overall soft and harmonious look.Dewy Finish: A dewy foundation finish can add to the softening effect, giving your skin a youthful, radiant glow.Soft Contour: If you still want some definition, go for a soft contour that subtly enhances your natural features without making them appear too sharp.Muted Eyeliner: Instead of a sharp winged eyeliner, try a softer line, or even a smudged eyeliner look to keep everything soft and balanced. 5. Blush Placement for Diamond Faces A diamond face shape is marked by its high, chiseled cheekbones, a narrow forehead and chin, and an elongated overall appearance. While naturally captivating, the right blush placement is crucial for harmonizing these unique proportions. Skillfully applied blush can elevate a diamond face shape, drawing attention to your eyes and sculpted cheekbones while achieving a balanced look. Steps for Highlighting Cheekbones: Start Clean: Begin with a clean, moisturized face and your usual foundation and concealer.Choose the Right Shade: Opt for a blush color that complements your skin tone and the rest of your makeup.Pick the Right Brush: Use a fluffy, angled blush brush for precise application.Placement: Apply blush directly on the highest point of your cheekbones, where they are most prominent.Blend Upwards: Blend the blush upwards towards your temples in a diagonal line, following the natural line of your cheekbones.Soft Blend: Use a clean, fluffy brush to blend out any harsh lines for a seamless finish.Check Balance: Take a step back and assess. Add more products if needed, but remember, less is more. 6. Blush Placement for Long Faces For a long face shape, which is marked by an elongated silhouette and similar widths of the forehead, cheekbones, and jawline, the goal is to visually shorten the face. To achieve this, apply blush horizontally across the apples of your cheeks. Start from the area directly under your eyes and extend the color towards your ears. This placement helps to counterbalance the vertical length of the face. Steps to Achieve a Harmonious Look for Long Faces: Choose the Right Brush: Opt for a fluffy blush brush to achieve a soft, diffused look.Start Small: Begin with a small amount of blush to avoid over-application.Blend in Circles: Use circular motions to blend the blush, focusing on the center of your cheeksBuild Up Color: Gradually add more products to achieve a natural appearance.Suitable Blush Color: Choose warm, peachy tones or soft pinks. These shades add a youthful glow and harmonize well with the natural undertones of a long face. 7. Blush Placement for Chubby Cheeks If you're graced with fuller cheeks, the art of blush application lies in achieving both balance and a radiant glow. The right placement and shade of blush can accentuate the cheeks, lending a vibrant yet harmonious appearance. Skillfully applied color in strategic areas will elevate your cheeks to their most radiant and sculpted best. This technique lifts the face and creates a slimming effect. The goal is to add a healthy glow without emphasizing the fullness. Using a light hand and blending well ensures that the blush complements rather than overwhelms the cheeks. Expert Tip: Try natural shades like soft pinks or muted peaches to enhance the cheeks subtly. These colors add a touch of radiance without overwhelming the face. Steer clear of overly dark or bright shades, as they can make the cheeks appear heavier. 8. Blush Placement for High Cheekbones For people who have naturally high cheekbones, a delicate touch is key when applying blush to highlight without overwhelming this striking feature. High cheekbones naturally draw attention to the middle of the face, creating a lifted appearance. Because of this, the blush application should be subtle to enhance rather than overshadow this feature. Steps for Blush Placement to Accentuate High Cheekbones: Use buildable and blendable formulas like powder or cream blushes. These types of blush give you more control and result in a natural finish. Apply the blush at the highest point of your cheekbones.Blend it diagonally towards the temples. This placement not only highlights the cheekbones but also adds a natural lift to the face, especially when on the hollows of the cheeks. Expert Tip: Avoid overly shimmery or glittery blushes, as they can make the cheekbones appear too prominent or harsh. Blushing Your Way to Perfect Harmony While following recommendations is helpful, don’t be afraid to get creative and find what flatters you best. Tools like the Klever Beauty Box make exploration fun through an element of surprise. This subscription box delivers eight mystery makeup products monthly, including an array of blushes ideal for enhancing your face shape. With the tricks you’ve learned, you can now tailor your blush for a polished, professional makeup look that accentuates your natural beauty.